The Venice Biennale is one of the world’s most significant architectural events. HP Designjet teamed up with SPAN Architecture and students from the Dessau Institute of Architecture (DIA) to design a city of the future and exhibit at the Biennale.
Zeal Film was approached by international PR agency Edelman to work with them and HP to produce a 4 part series of videos. The brief was to combine the student’s journey with the appropriate HP messaging, alongside comment and critique from internationally renowned architects.
The first Video in the series was created entirely from still photographs supplied to us by the students and was designed as a tease to set the stage for the journey ahead.
The final video in the DIA Biennale series summarised the student’s journey and encompased the HP product messaging. The video was filmed over four days on location in Germany and Venice.